Since 1996, Moorfield has been exclusively focused on the UK market. Despite having real estate experience in other European countries, the senior management decided to concentrate on the UK market where the Moorfield real estate professionals collectively have over 100 years+ of extensive knowledge and experience. They believe that the UK real estate market offers attractive investment opportunities at almost every point of the economic and real estate cycle, capitalised upon by a timely varying of investment focus. Moorfield believes its breadth and depth of knowledge, and performance track record, has allowed it to develop an enviable reputation as a reliable and trustworthy buyer as well as a preferred partner in the UK.

Investment Strategy
Moorfield seeks risk-adjusted returns with a value-add investment philosophy
Moorfield’s investment strategy is to maximise returns on equity invested through the origination, acquisition, financing, active management and disposal of UK real estate and real estate related investment opportunities. Moorfield is geographically and sector diverse in its approach, investing across the UK and in all sectors, assessing every potential investment opportunity on its own merits.
Moorfield’s team has a very broad network of established contacts throughout the Traditional and Alternative real estate asset classes, as well as the banking, advisory and finance sectors and through these contacts it looks to source a diverse range of investment opportunities (see Origins of Investment).
Our preferred deal size can range from £10m up to £500m (enterprise value or asset value), though we will consider smaller deals where we are supporting a growth platform and/or an asset is an addition to an existing investment. We will also consider larger deals on the basis that we have a substantial pool of potential co-investors or JV partners that we could call on to invest alongside us.
Moorfield aims to distinguish itself from its perceived peer group by its ability to:
Macroanalyse
Identify new trends and market gaps ahead of others
Identify strategic investment opportunities that require innovative and entrepreneurial thinking
Optimise relationships with investment opportunity sources, joint venture partners, management teams and debt providers
Formulate innovative financing structures
Employ creative asset management initiatives to maximise an asset's potential
Use strategic outsourcing to take advantage of third party expertise and specialisation where appropriate
Actively manage the Business Plan of every investment to ensure they remain current and optimal
Identify when it is optimal to dispose of an investment
Identify the optimal route to exit